However, Instagram also says you’re allowed to publish the glyph in any colour you please provided the shape and proportions remain the same.Instagram says it recommends using the glyph in black and white.Instagram calls its icon the “glyph” and it prefers you use this basic icon over the colourful app icon. Black and white is okay if Facebook’s official colour isn’t available.įacebook Guidelines for Instagram Social Media Icons.Keep sufficient space around the F logo so it’s easily visible.Maintain shape, colour, and proportions: Don’t stretch, flip, or bedazzle the logo.Use only the signature F logo – not the Facebook Inc wordmark – to promote your Facebook page. Here are the general rules as they apply to the trademark F: According to Facebook, using any kind of logo you found online isn’t appropriate unless it comes directly from the Facebook asset pack. Remember, Facebook and Messenger are technically two different apps, so Facebook has unique guidelines for each. Guidelines for Facebook Social Media Icons They just want to ensure your creation reflects their logo as they intended. Twitter, Facebook, Instagram – all these brands want you to use their logo and even put your own spin on it within reason. You really don’t need to wing it when designing social media icons because each brand lays out specific guidelines very publicly. A cease and desist is more likely to come first – but why take your chances? How to Use Social Media Icons Properly for Each Platform Sure, you might not get hit with a court summons or fine right away. Each logo is copyrighted, often in multiple countries, and applicable under relevant trademark laws.Īnd as some of the wealthiest companies in the world, these social media companies have the resources to find and respond to misuse of their logo. What I’m trying to say is, social media brands – like all brands – take their logos seriously. We tap minimalist social media icons from our app screen. We don’t scroll through a list of app names on our phones. Just think about how we use social media. Today, you can’t even hear the word “Twitter” without that iconic blue bird immediately coming to mind – and that’s the whole point. Their logo defines who and what they are.ĭo you remember what Twitter looked like back in 2006? Or should I say Twttr.Īside from the edgy graffiti font and “whats in yr head,” the logo alone makes a statement about who and what the app is for: It’s trendy, casual, and quick.Ĭlearly, Twitter has gone through some rebranding over the years. Their entire livelihood is built around the app’s features and the branding associated with it.īranding – specifically that of logos and colours – is absolutely essential for each social media company. Social media websites don’t sell physical products or services. Yes, How You Use Social Media Icons Mattersīear in mind, none of the following qualifies as legal advice. We also included a handful of safe and attention-grabbing icon sets you can download and use right away. You just need to understand each platform’s unique guidelines. Most importantly, they invest a ton of money into enforcing trademark violations against and misuse of their logo.Ĭreating your own icons isn’t completely off-limits. Social media platforms take their branding seriously. You need icons to promote your social channels at touchpoints like your website, blog, email campaigns, and even IRL places like business cards.īut if you’re thinking of throwing a chic spin into Twitter’s logo so it matches your brand’s aesthetic, you might want to rethink that idea. Social media icons are a vital part of your marketing strategy. Why Not Create Your Own Social Media Icons?.13 Cool Social Media Icons, Examples, and Buttons We Love.Where Do You Find and Download the Social Media Icons You Need?.How to Use Social Media Icons Properly for Each Platform.Yes, How You Use Social Media Icons Matters.
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